Neil Connon
Title: Dr
First Name: Neil
Surname: Connon
Position: Senior Lecturer
Telephone: +44 (0)1224 263024
Linkedin: LinkedIn Icon

Duties and Responsibilities

Dr Neil Connon is a senior lecturer in Marketing & Director of International Academic Collaborations: he teaches Ethics, Technology & International Business

Neil is a member of the team at the Scottish Centre of Tourism (SCoT) and also Moderator for Swiss programmes in Zurich and Lucerne.

Academic Background

PhD in Technology, B2B SMEs

Research Interests

Neil is a member of the Business & Enterprise theme research group within the ABS Research Institute. His research interests are in: 
- Use of technology in retail 
- Use of technology in travel agents 
- Technology acceptance model 
- Technology acceptance in Business to Business transactions 
- Technology acceptance for small, medium enterprises 
- Use of technology in teaching.


KTP with Aberdeen & Grampian Chamber of Commerce, commencing February 2011. 


Connon, N., 2010 'Barriers to Adoption of Internet Procurement by SME Retailers' [European Institute for Retailing and Services Studies (EIRASS) Conference, Istanbul, July 2010]. 

Connon, N., 2010 'Internet retail: The development, growth and future of online shopping', Aberdeen Business Journal, 2010.

Connon, N., 2008 'The UTAUT Model In The Case Of Internet Procurement By SME Retailers', [The Academy of Marketing Conference, Aberdeen, Scotland, July 2008].

Connon, N., 2008 Improving postal questionnaire response rates, The Marketing Review, Volume 8, Number 2, Summer 2008, pp. 113-125.

Connon, N., Thyne, M. and Deans, K., 2007. 'Corporate travel procurement: the client/agent relationship', Journal of Customer Behaviour, Volume 6, Number 1, March 2007 , pp. 93-108(16).

Connon, N and Thyne, M. 2004 'Serving the business travel client in an online environment'.
[European Institute for Retailing and Services Studies (EIRASS) Conference, Prague, July 2004]. 

Forbes, E, Connon N. and Turnbull A. 2004 'A critical analysis of current promotional strategies undertaken by golf clubs in the Grampian region of Scotland.' 
[Paper presented at the 2004 Academy of Marketing Annual Conference, University of Gloucestershire].

Connon, N. and Thyne, M. 2002. An analysis of the impact that the Internet may have on business travel procurement, 
[European Institute for Retailing and Services Studies (EIRASS) Conference, Heidelberg, August 2002].